Having been in the business for over 40 years, Swire Travel continues to deliver
world class service in all aspects of travel. From consultation, planning, getting
you there, and after-sales support, Swire has your back for your entire journey.

Both corporate and casual, this clean, stylish, and modern take on the
company’s previous logo is a well-balanced design. We elevated it from
being too formal, sharp-edged, and having a very limiting vertical layout to
here now with softened angles and edges, and flexible in terms of orientation
variety, visibility, and scalability. We made the jet stream a curved trajectory,
and created a crisp design that is fresh, and professional. The word "travel" 

could also easily be replaced when dealing with other aspects of the brand.

Done through Marinate Media.